Search Engines prefers websites with a lot of copy

I launched this website recently and it is a good example of a small business with a good amount of words in the copy. Most of my clients have small businesses and they want a "business card" on the internet. But, and then comes the but, they want Google to find them.

Well, these 2 criteria’s don’t go hand in hand unless the "business card website" has enough of words (keywords) for Google and the other Search Engines to understand what the website is about and what services you can offer. The “experts” in the field say that a page in a website, should not have less than 500 words to have a chance of competing for a visible place in the Search Engines. This is only 1 aspect of the problem of being visible in the Search Engines of course, but it is a good start.

When you decide how you want your website to look like, keep in mind that design might not be the most important factor, writing enough copy for the search engines to be able to find you, might be more important.

•   You need to have good amount of copy for Google and other Search Engines to pick up what your website
          is about and what it is that you are offering.
•   Don’t put too much effort in shortening your copy.
•   Don’t be too scared of having headings, headlines and sub headlines. That is what Google reads as
         something very important.
•   My ultimate suggestion, would be to have an article on the first page where you can easily post new articles
         any time. The old articles would automatically be placed on “next page”, and the front page would have
         something new regularly. Google will pick up that this is an active website with information growing
         every month, therefore it might be of more interest to the person doing a search at their Search Engine.

• Please contact me if you are interesting in having a website made for your business and I will tell you more about it.

Passion 4 Life : www.passion4life.se